Imagine this. You are flying alone to some place. Domestic or International. You reach airport 2 hours prior to the departure. You check in. You block a window seat. Get your security check done and then you wait for boarding to start. You look at the watch and you still have 1 hour for boarding. Now you spend this 1 hour somehow and then you board the flight. You enter early and take your window seat. You realize journey is 3 hours to 8 hours long. At this point, have you ever wondered how will you be spending next few hours? Who is going to sit right next to you? Have you ever wished a celebrity, a business tycoon or a beautiful girl to take the seat right next to you?
Problem defined:
There is a long transit and travel time when people travel between cities. In most cases, this time goes unproductive.
There are only few choices available for travelers at present.
1. Read magazines/ books.
2. Tune into in flight entertainment.
3. Turn on your laptop.
4. Catch some sleep.
How can a person traveling utilize this travel time more productively to build social network?
Solution – The thought:
Travelers should be given an option ‘To socialize consciously!’. The person traveling should be facilitated to choose his/her fellow passenger (by mutual consent of course!)!?
This can be achieved through a product (software/application) with integrated features of ‘seat booking management system’ and ‘Social networks’.
Benefits:
Such product can provide multifold benefits for all the stakeholders:
1. For travelers – Productive utilization of travel time.
2. For travelers – Opportunity to get along with likeminded / enhance social network.
3. For airlines – More takers for middle seats in airlines.
This window of 5+ hours (boarding + waiting + flying) is a great opportunity waiting to be tapped. This window can present a good platform to people for socializing, building contacts and cutting business deals on the fly!
Who knows... you might fly with Angelina Jolies of the World, next time!
* I am sure, many more business ideas can be brainstormed to tap into these 5+ hours of unproductive time of a Traveler. Please share.
* I have worked on detailed features and business model of the possible product. Contact me at rahulsingh.mail@gmail.com
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